Does your event have a heart?
Have you ever noticed how fundraising can unite a community, give people a sense of pride, and give them a feeling of being a part of something significantly bigger than themselves? If your association or organization plans events, planning a fundraiser can be good for creating networking opportunities, engaging your members, and showing them that your event has a heart.
Here are eight fundraising ideas for before & during your next exposition, conference or annual meeting.
1. Booth Sales – Get your exhibitors on board from the very beginning by asking them for a small donation when they purchase their booth. Give them a badge or extra recognition for doing this. Make it tax deductible.
2. Registration – Start promoting your fundraiser early by asking each attendee to give any amount they can when they register for the event.
3. Website – Build a special page on your website and dedicate it with a description of the cause and list of major donors. Include a video message from your President, personally inviting everyone to get involved. Put up a “Donate” Button.
4. Email – Send out an email promoting your event theme, and the different ways your attendees can participate in raising money. A warm and personal message goes a long way in bringing people together to rally around a cause
5. Wellness Walk or Fun Run -Ideal for events who appeal to the younger or more athletic audience. Each participant would collect pledges of a minimum $100 each. Sponsors could set up water stations and reception tents at the end of the run where people gather. Branded prizes, t-shirts, water bottles, gift bags and more could be given away. Exhibitors and attendees would be encouraged to participate as teams wearing their “team gear”.
6. Charity Golf Tournament – If you can get 25 teams of 4 people at $100 each, you will raise $10k to start. Raise additional money by selling sponsorships for each hole, mulligans, skins longest drive and hole in one contests with signage(Sponsor pays for the insurance), prizes, pledges, 50/50 raffles, or for fun – pay to play barefoot on the last hole!
7. Give Change to Create Change – For large events you would be amazed at how much money you can raise. Throughout your event (Registration, opening reception, evening events, luncheon, etc) you would set up donation boxes throughout the venue and ask your attendees to give their change. I have seen large events collect $10k or more doing just this.
8 . Booth Bingo – With this one you make money in two ways. First, you sell booth bingo squares to exhibitors (or ask them to donate prizes) who want to get traffic to their booth. Second, you sell bingo cards to attendees for $10 each in support of your cause. You can create different sets of cards for different attendee types, helping you to put the right attendees in the right booths. The last day of your expo, invite attendees to drop off their completed bingo cards in a bin by a certain time. (With their contact information on the back just in case they cannot be present at the drawing) Announce the winners at your main stage in the expo hall or at your closing reception. (Give away as many prizes as possible)For assistance with planning your fundraising event you might want to check out http://www.eventsforgood.org/
What other easy fundraising ideas have you tried? Have a heart and share what has worked for you. And have a Happy Valentine’s Day!