a2z’s Quarterly Exposition Industry Analysis was released recently. This report measures data through Q2 of the calendar year 2012. The analysis reflects overall industry performance, a breakdown of vertical market performance and space sales pacing of the last six months, plus a forecast for the next six months. The analysis is based on aggregate event data from the hundreds of shows managed on a2z’s platform, paired in cooperation with Center for Exhibition Industry Research (CEIR) vertical classifications.
- Q2 levels are ahead of both 2009 (base comparison year) and 2011 levels.
- Industry Sectors are all close to, or slightly ahead of, both Q2 2009 levels as well as last year. Heavy machinery is an exception at 143% of 2009 levels and 16% ahead of last year. Transportation is 127% of 2009 levels, and 26% ahead of last year.
- Industry Pacing trends show the past six months NSF sold trended ahead of last year by 4%.
How does your show stack up? What do you think of these numbers?
To catch up with other recent a2z news, updates and schedule of events, check out our July Newsletter.