The Annual mHealth Summit is the largest event of its kind, bringing together an international audience to explore the limits in mobile and connected health in almost every aspect.
The organizers of the 2014 mHealth Summit partnered with a2z to provide the attendees an engaging mobile solution to help manage their time at the mHealth Summit more efficiently. This four day conference features an exhibit floor and conference program delivering renowned experts and interactive sessions and events, showcasing innovative mobile and connected health technologies. mHealth is the generation, aggregation, and dissemination of health information via mobile and wireless devices. Given the nature of the audience, it was a case of the right solution, in the right place, at the right time.
The mHealth mobile app was downloaded by nearly 2,000 attendees, who visited the session details pages 45,066 times and added 11,129 entries to their personalized itineraries. The personalized itinerary feature in the app allows attendees to create a personal schedule for each day of the event ensuring their time is maximized and nothing is missed. Additionally, the sponsorship icon located prominently within the mobile app received 105 clicks resulting in visits to the sponsor’s website.
More to explore:
A Snap Shot of Our Clients’ Success in 2014