Connect™, a2z’s networking, matchmaking and scheduling solution was an integral part of the participation experience at the this year’s CTIA Super Mobility.
Exhibitors showcased their brand content to attendees by including products, press releases and show specials in their eBooths on Connect.
The platform provided attendees and exhibitors the ability to contact each other ahead of the event and request appointments to meet at the event. Attendees could build their personalized planners and add their favorite and matched exhibitors. Similarly, exhibitors could view their best matched and recommended attendees and add them to their list of favorites.
Connect provided excellent ROI to exhibitors, delivering an average of eight pre-qualified leads per exhibitor. A whopping 97% of exhibitors were added to the attendees’ expo plans.
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