It’s a happy day when exhibitors call and say, we acquired a new product line and need to expand our space at your trade show, can we move to a bigger booth? However, at times that phone call goes another way and the exhibitor has to downgrade or even pull out of the show all together. All of these actions affect your floor plan, directory, mobile app, and sometimes priority points and membership.
Did you know that you can track reasons in your a2z system? There is a widely overlooked feature (UDC Management) which allows you, the show organizer, to track the reasons that you upgrade, downgrade or cancel an exhibitor in floor plan management. This allows for easy reporting on those functions as well. This is important to help you identify trends, patterns or repeat occurrences.
If you need assistance using UDC Management, please contact your a2z project manager for assistance.