The National Safety Council (NSC) recently held their annual conference for safety, health and environmental professionals. As the safety industry event, the 2015 NSC Congress & Expo brought together 14,000+ attendees and 1,000+ exhibitors towards the advancement of leadership, research, education and advocacy of workplace, home and community safety.
NSC offered exhibitors a great opportunity in the ChirpE-powered eBooth Promotion Widget, an easy-to-use tool that allows exhibitors to to showcase their presence at the event and motivate their own followers to register for NSC Congress via a direct link from the widget.
The NSC Congress eBooth Promotion Widget was quickly adopted by exhibitors and found success. The 2015 event exceeded the usage of the 2014 event; the total widget views were nearly doubled with a 35% increase in clicks to the registration site.
Exhibitors who embedded the widget in their websites received 1,400,000+ views and generated 1,800+ clicks to the event and registration websites. The eBooth promotional tool also generated over 600 personalized expo plan entries for attendees.
Check out the infographic below to view all the statistics about NSC’s ROI from the ChirpE eBooth promotion widget solution.
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